Food/Delicaciesby Benjamin Rabier
Gruyeres de la Vache qui Rit
Happy cow laughs against a black background.This celebrated trademark had its origin in 1921, when Mr. Bel, a cheese maker, thought of the title ""The Laughing Cow."" Three years later, he had Rabier design a logo - and it was put on everything produced by Fromageries Bel from then on. Rabier specialized in animal caricature.